A Digital Marketing Install

I’m setting up the digital marketing for a 4-year-old business. This is a running log of my planning and activity. First, I need to build my stack (nerd word for toolbox). I need to collect data to inform decisions and scale communication. I need tools to accomplish the following:. Cross-channel Analytics I need to collect …

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Houdini Trophies

Traveling is a mindset. The spirit of adventure exceeds responsibility to your daily affairs. You feel inspired to strip away possessions. You reduce your life to the bare essentials, and in doing so, you achieve a newfound clarity of your surroundings. Life recalibrates. It’s not the destination. It’s not the journey. It’s your perception of …

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Reflections on Jesus

Millennials are increasingly rejecting their Christian upbringing to adopt a secular mindset. The shift away from the Jesus seems to be driven by a closed-minded influence on social policy. When religion is weaponized to limit the rights of others, Millennials find an easy excuse to abandon religion. Atheists, agnostics and spiritual-but-not-religious believers are gaining popularity. …

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Reflections on Communion

When the Pastor pointed out a shorter sermon would accommodate for Communion, I skipped a breath. I had forgot about Communion. My knee started bouncing. My mind started talking. “How do you that again? I know there is bread. I hope it’s Publix bread. Do I say something? Do you eat the bread then the …

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Reflections On Sin

Sin is a prominent theme in The Bible. It’s often used to represent the darkness in our life, and the role of sin is punctuated with the pinnacle of Jesus’s life: He dies for our sins. Sin is not mistakes we make, but the universal challenges and hardships we endure within the human condition. Sin …

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Reflections on God

When I wonder about God, I wonder what fish wonder about water. Do they think about water? Do they appreciate water? Do they challenge the existence of water? Do they realize water surrounds them? Connects them? Do they even need to know water is essential for their life? What is God? Humanity’s relationship with God …

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The Economic Case For A Stronger Creative Class

For 2017 to be a banner year, we need more than pension and HRO reform. Jacksonville need’s a stronger creative class. Jacksonville’s economy is showing promise. Mayor Lenny Curry’s tenacity suggests he will prevail in pension reform. Additionally, his leadership is courting big businesses into our community. The arrival of these businesses equates to additional …

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